More Millennials Are Choosing Cruise Vacations
Source: Virgin Voyages
Cruises are no longer the vacation choice for retirees and families.
According to CBS News, cruises are becoming increasingly popular with Millennials and Gen Z, who see cruising as good value for money.
“It’s a great thing to see, a lot of more younger consumers choosing cruising,” Nirmal Saverimuttu, president and chief experience officer for Virgin Voyages, told CBS News.
In fact, Saverimuttu told CBS that young consumers are the fastest-growing segment of Virgin Voyages customers.
“They want to indulge, they want to go out and see the world and travel. But they want to do it in a way that’s more aligned with their modern preferences,” he shared.
“Cruises are great value for money. And you put those two things together — great experiences and great value for money — and I think that’s why you’re seeing the boom in cruising,” Saverimuttu told CBS.