Sweden has listed their whole countryside on Airbnb as part of a tourism campaign.
Sweden, along with Nordic neighbors Finland, Denmark and Norway, have rules allowing the public to roam the countryside for free – and is it that ‘allemansrätten’ – or ‘everyman’s right’- Sweden is hoping will draw Airbnb tourists to its beautiful countryside.
The listing claims Sweden is a place where anyone can hike, camp and pick berries for free on “100 acres of magical land”. And it’s true, according to Visit Sweden’s Jenny Kaiser, who told USA Today, “You can camp or pick berries or hike everywhere, as long as you don’t come too close to houses, or disturb fields or animals that are grazing.”
“Being out in nature is an important part of our lifestyle,” Kaiser revealed. “We want to welcome Americans to share that with us.”